Search Results for: content marketing

In a world cluttered with ad messages, video games are becoming a sought after medium for marketers.

When Philips Norelco looked at new product opportunities in the very crowded men’s shaving category, it looked at shaving everything but the face.

When asked what keeps the new CMO of YouTube.com up nights, the answer came easily:

Marketers looking for a new way to tout their products are turning more to online video ads. The tactic, one of the fastest growing online ad segments, is projected to reach $410 million, a new report shows.

In a world cluttered with ad messages, video games are becoming a sought after medium for marketers.

Newcastle Brown Ale is going interactive, adding a series of CDs to its 12-packs.

Two activist groups who filed a complaint with the Federal Trade Commission earlier this week are attempting to redefine the commonly understood definition of personally identifiable information in an effort to get anti-online-advertising legislation passed.

Online marketing researcher and publisher MarketingSherpa has been sold to marketing research firm MEC Labs Group

Resale Website Generator and EBook to Audio conversion software: products to help home-based businesses market online–WOW Content Club, Lynnfield, MA

Is online health information reliable and accurate? Doctors worry about this question, but Web users in the U.S. don’t seem to mind. A recent report titled “Online Health Search 2006” released by the Pew Internet & American Life…