Search Results for: content marketing

In a rare move, Sony Pictures is sponsoring CNN video podcasts, becoming one of the first studios to sponsor the content.

Accounting for 25% of the population in the United States, Generation Y not only provides a huge current market, but it also provides the possibility of gaining lifelong brand loyalty.

When promo shop Colangelo wanted to brainstorm some new in-store marketing ideas, it invited 100 clients and a handful of high-tech vendors in for a drink.

THE BLOGOSPHERE IS getting to be quite a crowded spot. At press time, Nielsen BuzzMetrics BlogPulse had identified about 32.9 million blogs on the global

Online games aren’t just for hardcore gamers and casual players. The gaming community has expanded to include six distinct groups of players, giving marketers a new challenge to reach the growing audience, a recent survey found.

Wal-Mart Stores next month will host soap opera fans for a joint promotion with Soap Opera Digest.

– Learn about an agency managing an ad campaign at $100/click
– Learn about DMi Partners and the services they provide
– See how Patrick envisions his company in the future

There were 10.3 million VoIP subscribers around the world at the beginning of 2005, and 18.7 million by the year’s end. This marks 83% growth for the year, according to Point-Topic, a UK-based company specializing in broadband…

There is a lot of land in the world. Virtually all of it is owned, be it by an individual, a corporation, or a government; a fair amount is developed, and the value of the land ranges dramatically based on its location. Some owners of…

Whenever an operation reaches a certain size, it is impossible to avoid some friction. Think of McDonalds and Wal-Mart in the offline world or Datran in the online world. The percentage of complaints each receives is low in…