Search Results for: content marketing

What do you do if the product or service you’re trying to sell is so unique or unprecedented that people don’t know how to search for it?

Big-name brands including Coca-Cola, Carnival Cruises, and Ann Taylor Loft are putting their marketing muscles behind New Line Cinema’s upcoming musical comedy “Hairspray.”

Advertising agency Hunt Adkins, Minneapolis, hired Josh Smerick to the new position of account planner. He will be assigned to Schwan’s Home Service and other accounts.

Taco Bell is giving people a chance at 30-seconds of fame as part of an online search that uses consumer-generated content with a twist.

The stock market doesn’t ever tell the full story, but it often can tell a great story. Such seems the case for Yahoo. Jerry Yang succeeded Terry Semel on June 18th, and investors rewarded the stock with a modest 3%…

I have been involved in SEO (Search Engine Optimization) since before the days of Google (about 10 years now). Never before has there been as much opportunity to drive up your organic rankings to dominate your market and…

Hasbro is under fire for creating a line of toys designed for young children tied to a PG-13 film.

Lucky Brand Jeans is pounding the pavement in a new marketing campaign designed to boost its brand and promote new store openings.

Some 71% of teens and tweens visit social networking sites each week, a new study has found.

What do kids in China and the U.S. have in common? Cell phones. That’s what Sprite is banking on as it launches The Sprite Yard, a social network accessible