Search Results for: content marketing

Chivas Regal shows off globe-trotting ambassadors via travelogue and entertainment
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As CEO Heath Clarke explains it, Local.com got into business to serve a need that wasn’t being filled by either the Internet Yellow Pages providers or traditional search engines.

Internet media company Travelzoo relies on persuading people to give in to that spur-of-the-moment travel impulse. In fact, Erik Qualman, head of North

The retail market has changed dramatically in recent years. Today just about every company that wants to stay relevant to its customer base is multichannel. This has made it essential for retailers of every stripe to optimize technology and business disciplines on the Web, in print catalogs, in brick-and-mortar stores — and beyond.

With RSS (Really Simple Syndication), readers can filter content directly to their desktops. Direct recently talked about how DMers can benefit from using RSS feeds with Rok Hrastnik, international Internet director of Ljubljana, Slovenia-based Studio Moderna Group, which operates in the United States and 19 Central and Eastern European markets.

A new study outlines the ideal habits, actions that are out of favor, and emerging best practices among retailers that offer e-mail alerts.

Magazine publisher Condé Nast is bullish on mobile marketing, as evidenced by its two-year renewal of a contract with Motricity, a leading provider of mobile content services and solutions.

Vibes Media, the leading provider of interactive text message and mobile content marketing programs, reported that it crossed a significant industry milestone this week when it processed its 200 millionth mobile message.

(Promo) Playgrounds used to be the primary place for moms to trade tips on parenting as their children played in the sandbox.

Today, moms are more likely to discuss the “terrible twos” on a social networking site.

MEDIA RIGHTS CAPITAL has named as its president Dan Goodman, the former chief digital officer of Ogilvy Digital