Search Results for: content marketing

How can marketers use the iPad to engage with customers in new, effective ways? That’s a question occupying many marketing leaders.

Healthful frozen dessert chain Tasti D-lite has built a respectable cult following for itself in the New York market and built up that following using social media such as Facebook and Twitter

In April, Knorr launched a contest for the Latina community that for the first time promised it would feature winning recipes on its labels. That day of reckoning has come

Women spend more time doing a lot of things than men – giving birth, for example – and now, according to the latest numbers from comScore, taking part in interactions on social networking sites appears to be another one of those things.

Mattel’s iconic doll Barbie signed into social networks Foursquare and Twitter in July to promote her latest career: videographer. And both Barbie and her parent company celebrated the new Video Girl Barbie with a scavenger hunt

2010 Pro Awards Finalist; Most Innovative Communication Strategy

2010 Pro Awards Finalist; Best Cause-Based Promotion

The Federal Trade Commission is currently conducting a review of the Children’s Online Privacy Protection Act, which governs how Web sites may collect and use personal information from children under the age of 13

2010 Pro Awards Finalist; Samsung 3D TV “Liberation Day”

2010 Pro Awards Finalist; Best Campaign Targeting a Micro Audience