While nine out of 10 Americans have cell phones – a huge increase from just four years ago – many express a desire to take part in m-commerce, browse the Web and access e-mail by way of their mobile phones, according to the National Retail Federation.

According to a study conducted by the Ponemon Institute and sponsored by ProtectMyID.com, the vast majority of social media users express concern about their privacy, but many neglect to take simple steps toward protecting themselves online.

For the four weeks ending Saturday, June 19, 2010, FIFA.com received the vast majority of traffic for the search term “world cup,” according to Experian Hitwise.

If you live in a major city or just visit one, invariably you find yourself being approached by someone of indeterminate age selling candy, generally, in order to raise money for their high…

If you’re in San Francisco on July 8th then Social Media Marketing 2010 is the event for you.

If we had a tag cloud that monitored keywords used throughout our articles, some would stand out more than others. And were we to track the cloud over time, we would see some, not too surprising…

Mobile commerce is on the up-and-up but that doesn’t mean that it has a smooth, paved path to widespread adoption. There are serious wrinkles that need ironing, according to Retrevo and a CBSNews.com article on M-commerce.

Sometimes the world seems fairly straightforward. Coke. Diet Coke. One has calories. One doesn’t. Simple. Easy to understand. So what about Coke Zero? Tastes like Coke. Has the calories…

If you read last week’s article, you were introduced to two very different startups in the performance marketing space. We nicknamed them brawn versus brains. The former didn’t have the fancy…

Effectus is a powerful, feature-rich, user-friendly performance marketing software. Built, using state of the art technology and resources, Effectus was built first and foremost with our affiliates and advertisers needs in mind.