50+ Content Marketing Metrics to Prove Tangible Results
As far as bottom lines and some higher-ups are concerned, content marketing is only as effective as the metrics that are able to prove its true worth. The good news is that though content marketing is created with words, there are plenty of numbers that will reveal how helpful it is to a business’s ability to achieve its goals. Heidi Cohen shares 53 content marketing metrics separated into these nine goals:
–
