An array of bright and colorful envelopes in five colors

Posted on by Beth Negus Viveiros

An array of bright and colorful envelopes in five colors

background of colorful correspondence envelopes

Chief Marketer Videos

by Patty Odell

Damon Swenson, Brand Activation Manager at Dr Pepper, on crafting a retail program using custom labels tied to Millennials’ passion points and lifestyle interests like fashion, music and pop-culture. He presented his case study at Marketing to Millennials 2017.

	
        

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