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3 Tips for Marketing to College Students

|  by Paul Jacobs

With an estimated $417 billion in spending power, college students represent one of the most valuable market segments for many brands.

MORSOR_Value Brief

Digital River Makes It Easier To Do Business Globally

|  by Digital River

When Digital River takes on the role of Merchant of Record, your company no longer needs to create its own local entity. Digital River's commerce, payment, and marketing solutions paired with innovative technology are what make our Commerce Business Infrastructure (CBI) a unique Commerce-as-a-Service offering. Download our value brief today to learn more.

Google’s Update Doesn’t Spell Doom

|  by Nxtbook Media

There’s something exciting about mashing “Armageddon” and just about any other word. We’ve witnessed this recently with the heavy snowfalls of winter, prompting newscasters to report a “snowmageddon” in some areas. The practice has resurfaced this week with a “mobilegeddon” caused by Google’s search algorithm update this week.

20150415_162255

CNN’s High Profits Mobile Tour

|  by Moderne Communications

In an effort to promote their up and coming show High Profits, CNN has decided to go the route of experiential guerrilla marketing. The fully branded mobile tour activation is taking place throughout Manhattan and parts of Brooklyn to generate excitement for the premier through Friday, April 17th.

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