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Creating Effective Lead Gen Forms

|  by Chief Marketer Staff

When it comes to lead generation and search engine marketing, it's critical to keep forms as simple as possible for users and optimized for searchability.

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Digital Marketing Trendwatch

|  by Chief Marketer Staff

In case you missed it, mobile is the new desktop, and mobile devices will continue connecting brands and consumers in new ways moving forward.

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Social Media Content Marketing & B2B

|  by Chief Marketer Staff

Check out these five key things to remember when developing an inbound marketing strategy or content marketing program to address the different ways B2B executives discover and seek out content.

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