Agencies
-
Agencies
Grey Direct Acquires MarketData Solutions
Grey Direct has purchased database marketing company MarketData Solutions. Grey, a New York direct marketing agency, will combine its existing unit, Grey
-
Agencies
Insurance Agents and Brokers
Many people believe that direct marketing – fueled by anticipated growth in Internet sales – spells doom for independent insurance agents. But not Patricia
-
Agencies
USPS, UPS in War of Words
The U.S. Postal Service accused its competitors of trying to drive it out of the parcel and overnight delivery business through an “orchestrated campaign
-
Agencies
Three Strikes: Sports teams improvise fan contact strategies duringwork stoppages
Three strikes. Or one strike and two lockouts, for those keeping score. To season-ticket holders, it really didn’t matter. Three major professional sports
-
Agencies
Virtual Bank Spreads Its Wings
Wingspanbank.com is a virtual bank that reminds one of how boxing legend Muhammad Ali described himself: “Floats like a butterfly, stings like a bee.”The
-
Agencies
DM Powers, Activate!
Newly deregulated electric and gas utilities that never had to sell their services in a competitive environment are beginning to learn the ins and outs
-
Agencies
REMEMBRANCE: A Gloriously Healthy Life
While the world was focused on the tragedy at Martha’s Vineyard this summer, I was saddened by a death much closer to home: that of Charles P. Roman,
-
Agencies
A Little Bit Marketing Savvy
Folk/pop musicians Michael and Adam Scharff discovered the power of a good list this spring when they tapped their e-mail fan base to help win the “Donny
-
Agencies
InfoUSA Taps Henricks as Executive VP
InfoUSA has named Susan Henricks executive vice president. Henricks joins the Omaha, NE compiler from First Data Enterprises.
-
Agencies
MEDIA WATCH: Grammatical Grousing
We don’t generally expect to find references to direct marketing in books about proper grammar. But Constance Hale manages to cite DM issues three times