The Incentive Research Foundation has identified five important trends for merchandise incentives in 2013.

A rebranding effort designed to appeal to both traditional ocean racing enthusiasts and younger audiences more keen on extreme sports has refreshed the brand identity of the America’s Cup , which wrapped finals in San Francisco earlier this month.

By Jonathan L. Pompan, Esq., Venable LLP New York Attorney's General has brought new attention to the manipulation of consumer-review websites and the practice of "astroturfing" by search engine optimization companies that flooded the Internet with fake consumer reviews on websites.

Last week, USA Today reported that Google is working on an alternative to third-party cookies, which has significant implications for advertisers and stakeholders that earn their keep from the current paradigm of online tracking. The anonymous identifier for advertising, dubbed “AdID,” is largely a mystery at this point, but it’s not too early to consider…