Day: November 9, 2010
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News Brief-SKYY Spirits
SKYY Spirits the eighth largest spirits company in the US, has taken note that women like whisky too and has launched “Skyy Spirits Women & Whiskies,” an interactive community on Facebook
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Macy’s, McDonald’s, Others Test New Facebook Deals App
Facebook Deals, a new feature from Facebook, is an application for people to find and redeem deals at nearby businesses when they check in using Facebook Places on their smartphones
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Holiday Shoppers Will Be Earlier, More Social, and Ready to Buy: Survey
Some 44% of shoppers plan to do some of their holiday gift buying on the Web this year, according to a new survey from e-commerce platform MarketLive and online retail consultant The E-tailing Group
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Social Media Adoption, Analytics Face A Deep Curve
For all the opportunities social media are supposed to offer, marketers still struggle with integrating them into operations and evaluating their results.
In fact, three-quarters of companies recently surveyed by the Harvard Business Review Analytic Services and SAS indicate they don