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Agencies
EDUCATING THE BUSINESS
School supplies marketer Epylon.com is taking its first baby steps into the promising but volatile world of electronic commerce this month when it begins
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Agencies
Micrografx Blows Chance to Reel in Prospectx
An industrial-strength software company conceals a major product introduction with clevernessSometimes you can’t be sure what an ad’s real purpose is.Is
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New Jersey Sues Brownstone, Genesis
Two New Jersey catalog companies Brownstone Holdings, Inc., and Genesis Direct Inc., are being sued in separate jurisdictions for civil fraud by the New
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Snyder Considers Sale
Snyder Communications Inc. has hired Deutsche Bank Alex. Brown to advise the direct marketing company on ways to maximize shareholder value, further fueling
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Acxiom CEO Purchases One Million Shares
Charles Morgan, chief executive officer of Acxiom Corp., has bought 1 million shares of stock to show his confidence in the company and its future, according
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Rule Change Proposed to Speed Up Mail Processing, Delivery
The U.S. Postal Service is seeking mailer comments by Jan. 21 on a proposed rule change that would speed up the processing and delivery of Standard A
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100 FTC Lawsuits Over Five Years of Monitoring
Over the last five years, the Federal Trade Commission has filed more than 100 lawsuits for fraud and deception against nearly 300 businesses and individuals,
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Dun & Bradstreet Cuts 700 Jobs Worldwide
Dun & Bradstreet Corp., Murray Hill, NJ, will eliminate 700 of the 12,500 global positions within its Dun & Bradstreet Operating Co. No such plans were
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Poll Says Most Americans Back Taxing Internet Sales
Nearly two-thirds of Americans surveyed believe Internet sales should be taxed the same as conventional sales, according to a poll conducted by the e-Fairness
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November Sales Up for Successories’ New Web Site
Successories, Aurora, IL, had a Nov. 1999 Internet sales increase of 500% over last November’s levels, due partly to its expanded and improved its Web