Search Results for: influencers

Roughly 39% of all smokers have received a cigarette promotional piece in the mail, according to a new study from Eisner Communications. This is only

Guideposts New Selects New selects for Ideals magazine subscribers include 72,000 last-six-month subscribers and 100,000 actives. Cost: $95/M for last-six-month

Here are two truths about trend-spotting: It’s not rocket science. And everyone should do it. You have to look a little further ahead to stay in business,

Emotions play a major role in the state of the American economy, and business leaders with a positive outlook will fair much better in the long term,

Nearly half of consumers choose e-commerce sites based on word of mouth, but only 7% of companies can accurately identify these viral influencers. …

While close to 40% of the U.S. population is expected to subscribe to a wireless Web service in 2006, mobile transactions will not be quick to catch on.

When Boston-based hotelier Sheraton Corp. launched its Club International paid loyalty club in 1986, many doubted that consumers would pay a $25 annual

Field Force Automation Magazine This new file names more than 50,000 subscribers to the publication for CRM, management and systems management professionals.

While Batman may not appear to be getting older, marketers behind the Caped Crusader’s licensing machine are getting wiser.  New York City-based DC Comics

While Batman may not appear to be getting older, marketers behind the Caped Crusader’s licensing machine are getting wiser. New York City-based DC Comics