Search Results for: coupons

George Leon has been very busy saying no. The senior vp-global promotions at Sony’s Columbia Pictures said it twice for each time he said yes to partners

Office products marketer Office Depot Inc. has begun selling EarthLink high speed Internet services in hundreds of its stores nationwide through staffed

“New Scientist” magazine, London, is backing its redesign with a death-defying offer: The grand-prize winner chooses between cryonic preservation — and

(Re: Loose Cannon: Will DM Play on Main Street? DIRECT Newsline, Sept. 23) Good comments. One aspect of the equation is missing. Finding a sales force

Columbia House Clubs – Travelers Columbia House is making members of its music and video clubs who are active travelers available for the first time.

Kmart Corp. is launching a magazine for Hispanics with an initial distribution of 1 million issues per month. La Vida is an entertainment and lifestyle

Marketers likely will face tighter scrutiny and even regulation of consumer privacy as a sampling scandal continues to unfold in Florida, where at least

One year later, and our economic slump has become ingrained. That’s got marketers using words like and as often as they say or (God help us) There’s a

When the 2000 Census revealed that one out of eight U.S. residents is of Hispanic descent, most brands jumped on the bandwagon. We joked that America

MILLION-DOLLAR IDEAS THRIVED LAST YEAR, THOUGH BUDGETS DIDN’T. Judges for PROMO’s own PRO Awards were impressed with strategy they saw in the 45 finalists