Search Results for: coupons

  • Ad Ons

    Watch TV next year and you’ll see an important trend continue. Fewer, bigger integrated promotions mean increasing numbers of TV, radio, print, online,

  • BK Gets Serious with The Simpsons

    Burger King had such a good time doing a Halloween promo with Twentieth Century Fox Television’s The Simpsons last year, the Miami-based QSR this year

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  • Collectible DATA

    Unlike Superman or Wonder Woman, Batman doesn’t have special powers. Still, many consider the Dark Knight to be one of the great superheroes, if not perhaps

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  • New Magazine Skips the Mails

    A magazine devoted to helping readers get by on less is using the same strategy to launch itself. Daunted by the recent postal rate hike, Budget Living

  • New Co-Op Targets Hispanics

    A co-op mail program seeking to reach Hispanics will be rolled out this month to 1.3 million households. The mail package, Carmen’s Cupones y Consejos,

  • CoolSavings Launches Coupon Network

    CoolSavings Inc. is launching an Internet distribution network for coupons and samples from CPG manufacturers, retailers and restaurants. CoolSavings

  • COKE STAGES SECOND “HARRY POTTER” EFFORT

    In preparation for the Nov. 15 release of Warner Bros. second “Harry Potter” film, Coca-Cola Co. yesterday kicked off a Catch the Golden Snitch and Win

  • CONAGRA PUTS TOONS ON PACKAGING

    Atlanta-based Cartoon Network is buddying up with ConAgra Foods, Omaha, NE, for two promotions. First up, characters from four different shows will be

  • Run of the Mills

    It’s been nearly a year since General Mills closed the biggest takeover in its 74-year history. Once the drawn-out deal with Pillsbury was final, the

  • Boo!

    PepsiCo, Purchase, NY, this month breaks the first of two holiday promos playing up its Power of One strategy, linking its Frito-Lay brands with beverage