Search Results for: coupons
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Agencies
College Try
Students are settling back into their dorms, and marketers are following them back to their campuses. According to research by Chicago-based IEG, Inc.,
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Thin Ice?
The possibility of a lockout of players by National Hockey League franchise owners has current and potential sponsors skating on thin ice. Ask the 87-year-old
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Krispy Kreme Causes Controversy in Florida Schools
Krispy Kreme’s long-standing program that rewards kids’ good grades with donuts has come under fire by watchdog group Commercial Alert that claims the program exploits children. “Maybe Krispy Kreme should offer free coupons for insulin and syringes to …
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Face Value of Coupons Up 4.9%: Study
Manufacturers offered more than $250 billion in coupons in 2003, resulting in $3 billion in savings to consumers, about the same as 2002. Total coupon spending by marketers, however, rose slightly last year to $7 billion from $6.8 billion, according to …
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Agencies
Reeling Them In
Hollywood is seeking innovative ways to touch consumers as studio marketing budgets continue to be stretched thin. Instead of just plunking down millions
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Agencies
Reeling Them In
Hollywood is seeking innovative ways to touch consumers as studio marketing budgets continue to be stretched thin. Instead of just plunking down millions
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FTC Wins Settlements from Diet Supplement Marketers
The Federal Trade Commission has reached financial settlements with two separate marketing groups charged with deceptive advertising practices.
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Agencies
General Foods Uses Contest to Debut Low-Fat Hot Beverages
General Foods International has launched an essay contest in honor of National Women’s Friendship Day next month and to coincide with the relaunch of its sugar free, low fat flavors of hot beverages. This marks the brand’s first essay contest, which …
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Chick-fil-A Gives Away $26,000 in Free Food
Getting the word out about its new restaurant design, Chick-fil-A is giving away $26,000 in free food in 15 minutes to the first 100 adults in line. The new design makes its debut in Silver Spring, MD, where the promotion will be held on Aug. 26. Each …
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News Briefs
WISE FOODS: Kennesaw, GA, launches Wise Choice potato crisps and soy-potato crisps this week with in-store sampling, newspaper ads and coupons via Maddock Douglas, Elmhurst, IL. Wise sells snack foods in 20 Eastern states.MCI: will extend its …
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