Search Results for: coupons
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Home Coffee Competition Heats Up
Nestlé is couponing online for its Nespresso home espresso machine as Kraft Foods brings its Tassimo machines to the U.S.
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Agencies
Hard Traveling
A first-time tour manager reflects on the good, the bad and the armadillos
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At a Theater Near You
A moviegoer settling into his seat to watch Chicken Little last fall, may have been surprised to find a coupon for a free dessert at a local McDonald’s
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Agencies
Spring Planting
Grocers are gearing up for a second helping of organic foods marketing this spring. About 20 natural food marketers and 47 grocery chains have signed
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Agencies
Dunkin’ Donuts Targets Health Clubs with Sampling Program
Dunkin’ Donuts is rolling out a sampling program to more than 200 Northeast health clubs to promote its new Latte Lite drink, a 0% fat product.
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News Briefs
GRANTON MARKETING: Plano, TX, has been renamed Smart Circle International to reflect the scope of the direct-marketing firm’s work and signal its expansion plans. The company distributes coupons at homes and workplaces. SAM GOODY’S: is asking bad-gift …
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Agencies
Schick Revved Quattro with Sampling
Schick is wrapping up a workplace sampling effort for Quattro for Women that caps a launch year full of tour dates, sampling flights and tongue-in-cheek premiums that play up the razor’s high-performance roots.
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Agencies
Wendy’s Taps Consumer Loyalty Via AirTran Rewards
A Wendy’s restaurant promotion has grown legs far beyond its original purposes with customers diving into trash bins and bidding on coupons, which awards consumers with AirTran frequent-flyer credits for their beverage purchases. “We have people …
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Agencies
P&G Backs Pampers with Gifts to Grow
Procter & Gamble is fielding a new Pampers rewards program three years after a fulfillment glitch with a similar program. Pampers’ Gifts to Grow launched in August. Parents register online, then collect point codes from packages of diapers to redeem for …
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