Search Results for: coupons
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Agencies
Levi’s Struts into Wal-Mart, Sears
Levi Strauss & Co. is headed to Wal-Mart this weekend to show off its Signature jeans.
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Marketers Will Reduce Promotions, Boost Online Spending, During Holiday Season: Study
E-commerce is set to top $200 billion in 2006, and a significant chunk of Web retailers told Forrester Research that 20% of their annual revenue will be generated during the holiday season.
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Agencies
Cranium Touts Giggle Gear With Skippy, Minute Maid
Cranium is extending its reach into grocery store aisles under two new deals with Skippy Peanut Butter and Minute Maid to tout its new Giggle Gear toy line.
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Agencies
Old Navy Blows Out Its ‘Best Week Ever’
Could this week be Old Navy’s “Best Week Ever” for back-to-school sales?
A multi-pronged tie-in with VH1’s hit show Best Week Ever drives traffic to Old Navy stores with an in-store instant-win game that awards prizes each hour. The top prizes: A walk-on role on VH1’s show; Chrysler Crossfires (four winners nationally) and tickets on United Airlines. Lesser prizes include Baskin-Robbins ice cream cones, a Best Week Ever sampler CD, compiled by VH1 and discounts on Old Navy goods.
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Agencies
Melitta Readies Campus Tour
Melitta USA takes its new single-serve coffeemaker to college this fall with a 36-campus tour. Melitta will tout its Ready, Set, Joe One-Cup coffeemaker with a sampling program slated to reach 300,000 students. Sample packs include a Ready, Set, Joe …
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Eight O’Clock Brews Up Blog, Ads
Eight O’Clock Coffee Co. is energizing coffee drinkers and its brand with a new blog that invites customers to share their gripes and thoughts about life, work and coffee. The blog, called The Grind, follows the storyline of a working mother of two who …
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Agencies
Subway Taps Mobile Coupons
Select Subway restaurants are using a new tool to reach consumers with discount coupons and menu specials— cell phones. This week, Buffalo, NY-area consumers can sign up for the Mobile Alerts Club at any one of the 12 Buffalo restaurants or by sending a …
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Mom and Apple Pie
Betty Crocker, General Mills’ is perhaps the best-known icon in American marketing. At 85 years old, she may also have the greatest longevity. So it pains
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Purple Power
There’s a new slim purple dude online looking like a Slurpee spoon-straw who is directing consumers in all kinds of directions: Got a code? Snag some
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