Search Results for: Marketers on Fire
-
Agencies
Like “Seinfeld,” This Ad’s About Nothing
Art Technology Group appears to be a terrific e-commerce resource for major players – but you’d never guess from looking at the ad for its Web siteART
-
Agencies
FIRED UP: Postman Goes Pyro
A PART-TIME LETTER carrier for the U.S. Postal Service in Chicago faces a variety of charges after he was allegedly caught red-handed by police burning
-
Agencies
Oiling…No, Make That Greasing…the Olympic Lamp
ALONG WITH “legal ethics” and “military intelligence,” “Olympic Games” is a current oxymoron.Games? Games are a bunch of kids choosing sides for softball,
-
Agencies
Looming Rate Hike Angers U.K. DMers
PORPOSED postal rate increases in the United Kingdom have sparked criticism by the direct marketing industry as well as calls for their immediate withdrawal.
-
Supreme Court Upholds Driver’s Privacy Act of 1994
The U.S. Supreme Court unanimously upheld the Driver’s Privacy Protection Act of 1994 yesterday, ruling that Congress clearly has the power to control
-
Agencies
Click Here If You Shop Online
I do and do and do for you – and this past shopping season, I did a lot of it with a mouse.To check up on how our industry is doing on the customer service
-
Agencies
“Y2K” Doesn’t Mean “You’re too Cute”
Anyone who thought the coming millennium would bring a new and clearer dimension to conventional advertising had better take some melatonin and disappear
-
Agencies
Defending Your Company’s Name: Reputation management is a strategic imperative.
We’ve cried a collective “Oh no!” at the negative, scathing headlines about sweepstakes, or heard countless stories about various companies committing
-
Promoting from Within
I’ll be honest with you. I probably don’t know what I’m talking about.I had a little background in advertising and marketing when I came to promo at the
-
Philip Morris Holds a Mirror Up to Smoke
Philip Morris Companies lit a fire when it turned corporate philanthropy into a $100 million ad campaign that presents its Philip Morris USA, Kraft Foods,