Agencies
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Agencies
Know-Your-Caller Act Heads to Senate
TELEMARKETERS would be prohibited from blocking their telephone numbers on caller-identification equipment under a bill the House of Representatives approved
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Agencies
ONLINE NICHE MARKETING
Nudeplaces.com WE CAUGHT UP WITH Aaron Block, president of NPA Inc., the day after he’d hired an airplane to fly over the set of the TV show “Big Brother”
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Agencies
Barnesandnoble.com Will Buy Fatbrain
Barnes & Noble.com, New York, plans to purchase Fatbrain.com Inc. in a deal valued at about $64 million. Fatbrain, the third-largest online bookseller,
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Agencies
Telebrands Gets Second Life
AFTER ABRUPTLY DISCONTINUING its package insert program in September and leaving thousands of advertising inserts stranded at a California lettershop,
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Agencies
letters to the editor
Re: “Brave New Workplace” I was sorry to read that you felt “out of place” in a suit and tie during your visit to J. Crew. You were representing your
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Agencies
FALL CONFERENCE
Bigger Digs New Orleans was able to accommodate the needs for housing, conference and exhibition space during the Direct Marketing Association’s 83rd
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Agencies
Beckoning Prospects Aboard
Princess Cruises turns to e-mail to qualify leadsprincess Cruises aims to provide vacationers with the best cruise experience possible – both virtually
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Agencies
Garden.com Cuts Work Force by 30%
ONLINE GARDENING RETAILER Garden.com Inc. has cut 30% of its work force – 93 jobs – as part of a restructuring effort. Moreover, the New York-based online
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Agencies
The Privacy File
Writer Richard H. Levey found an interesting quote when researching his story on the privacy positions of this year’s presidential candidates:”One measure