Agencies
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Agencies
Privacy Odyssey
One thing is clear: When we discuss privacy, we’re talking only about the collection and use of data Confused about privacy, even after reading our big
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Agencies
Homestore.com to Acquire Move.com
Homestore.com, a Thousand Oaks, CA-based home and real estate Web site, will purchase Move.com, a relocation and real estate portal, from Cendant Corp.
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Agencies
Clarification
Due to an inadvertent omission, the privacy roundtable featured in our Nov. 1 issue may have incorrectly led readers to believe that Experian offers lists
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Agencies
Chuck D’s Int-y Rap
Rapper Chuck D of Public Enemy fame delivered a talk about the new wave of music marketing that sounded eerily like lots of recent speeches on direct
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Agencies
FeelGood for Life Files Bankruptcy
Direct marketer FeelGood for Life Inc., Lakewood, CO, filed for Chapter 11 bankruptcy protection last month with the U.S. Bankruptcy Court, District of
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Agencies
Winner’s Circle
While the last millennium may have ended not with a bang but a simper, this one’s off to a racing start, if the wonderful world of direct is any indication.
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Agencies
MSGi Picks Up Perks.com
Direct marketing company Marketing Services Group Inc., New York, will acquire 80% of Perks.com. Terms of the transaction were not disclosed. Los Angeles-based
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Agencies
Abacus Tracks Catalog Shoppers
Older folks are buying more items from catalogs but middle-aged people are ringing up the bills, according to Abacus Direct’s just-released Consumer Catalog
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Agencies
CARD DECKS & INSERTS
Audio Catalog Ride-along This new ride-along from Leon Henry Inc.’s LH Management Division offers a potential circulation of 600,000 a year. Inserts ride
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Agencies
In Search of Postal Excellence
Some 15 long years ago, business gurus advised those who were in search of excellence to stick with their knitting. In today’s world of glitz and glamour,