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Agencies
Frank Johnson: First Letter
FRANK JOHNSON’S FIRST LETTER Dear Subscriber: Here is an artist’s approximation of a multipermicrotelicona-rayoscope. The one pictures is the only machine
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Five States Sue RJR
AGs contend ads, matchbooks still target kids.
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Crunching the Numbers
POPAI’s new measurement study gives P-O-P a leg to stand on.
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Dot com CEO and CFO Departures Remain Volatile
The dot com sector again proved to be the most volatile for CEO and CFO turnover. Of the 63 CEO changes in April, 19 were from dot coms. Dot com CFOs
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Lillian Vernon Takes Loss for Year
Lillian Vernon Corp. had annual revenue of $287.1 million for its fiscal 2001, compared to $281 million in fiscal 2000. The company attributed its revenue
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MemberWorks, Sears Settle California Charges
MemberWorks Inc. and its client, Sears, Roebuck & Co., have agreed to settle a civil lawsuit filed by State of California and two counties over inadequate disclosure of its billing practices when marketing MemberWorks membership programs…