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Out of the total adult population of Americans, 63% watch some form of DRTV advertising, translating to a customer base of 136.2 million viewers, according

America Online will start offering advertisers space on its welcome screen beginning next month. AOL is looking to the ads to increase its advertising

Sharper Image Corp. reported net income of $16.8 million, for its fourth quarter, up 46% from $11.6 million last year. Revenue for the quarter ended Jan.

(Catalog Age) Dolly, the cloned sheep, died earlier this month, but cloning lives on in terms of e-commerce, according to Larry Freed, president/CEO of

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Successories Inc. will be acquired by S.I. Acquisition LLC. Under the terms of the acquisition, shares of Successories’ common stock not already owned

Overture Services, Inc. will acquire search engine AltaVista Co. for $140 million in cash and stock. Overture provides pay-for-performance search functions

West Marine Inc. reported a net loss of $1.4 million for the fourth quarter, a 30.8% improvement over a net loss of $2 million last year. The direct marketer

New York Life Insurance Co. has selected Digital Impact Inc. to create and execute retention e-mail marketing campaigns to help the company better communicate

New Hampshire Democrats have demanded that Election Day phone disruptions at several Democratic phone centers be investigated by the U.S. Attorney. The