No matter what vertical you play in, relevant customer experiences are key to being a B2B marketing leader. Sales—and retention rates—skyrocket when CX is exemplary.
In this special report, discover:
- Data’s role in improving CX at every touchpoint
- Insight into the most meaningful metrics for customer experience
- The importance of following digital footprints
- Ways leading B2B brands like Hobart and Flowserve are shaping the customer journey
- 10 tips for creating multichannel experiences at scale