How Customer Analytics & Insight Research Enrich Customer Journey Design
| By: IBM Length: 52 pages Type: White Paper
Download this research study from Hypatia Research Group to learn how global organizations are successfully utilizing various analytical techniques like descriptive, diagnostic, predictive, prescriptive and cognitive analysis to create a successful omni-channel customer journey. Brought To You By:
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Why do organizations seek to design effective multi-channel customer journeys? Because customers today demand it. 
