Best Age-Targeted Campaign

Posted on by webdesign
Always Discreet National Launch

AGENCY: Arc Worldwide/Leo Burnett Chicago
CLIENT: Procter & Gamble
Birdfeeder Happy Meal Box

AGENCY: Arc Worldwide/Leo Burnett Chicago
CLIENT: McDonald’s
Senior Skip Day Presented by Humana

AGENCY: GMR Marketing
CLIENT: Humana
The NFL PLAY 60 Super Bowl Contest

AGENCY: teamDigital
CLIENT: The National Football League

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Chief Marketer Videos

by Patty Odell

Damon Swenson, Brand Activation Manager at Dr Pepper, on crafting a retail program using custom labels tied to Millennials’ passion points and lifestyle interests like fashion, music and pop-culture. He presented his case study at Marketing to Millennials 2017.