| Email Optimization | Forming a True Sales-Marketing Partnership |
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May 22, 2018 |
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Deadpool 2: Marketing the Merc With a Mouth
The marketing of “Deadpool 2” is bananas, but in the best possible way. On just about every media platform imaginable this week, you can’t swing a chimichanga without hitting the antihero embodied by Ryan Reynolds. More…
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| Esports Business Summit |
October 1-3, 2018 | Caesars Palace, Las Vegas
Attend the one conference that connects the entire Esports econsystem. Group rates and early registration discounts available – see site for details |
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Entertainment Weekly and Dove Partner for Peel-Off AR Cover
The cover of the May 25 issue of Entertainment Weekly features an augmented reality video. A first for both brands. More…
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| Special Report sponsored by George P. Johnson |
In this Chief Marketer Special Report sponsored by George P. Johnson, you’ll learn what’s driving the unprecedented growth of experiential marketing, and how you can create smart, budget-conscious events that are on-trend—and on target.
Download Now! |
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Nasdaq Creates a Content “Dream Factory”
Nasdaq has increased its social fan base from just over 20,000 a few short years ago to 3 million+, with a content strategy focused on promoting the company as a “dream factory” for entrepreneurs. More…
Massage Envy’s SVP of Marketing Talks First Sports Sponsorship
Derek Detenber on its PGA Tour partnership, marketing to men and how its plans to move forward. A unique peek behind the scenes. More…
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| Special Report sponsored by FullContact |
In this Chief Marketer Special Report sponsored by FullContact, learn how to leverage technology and data to create B2C and B2B campaigns that show your audience that you see them, you get them and you can give them what they need.
Download Now! |
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Ikea Stages Anti-Bullying Social Experiment
Brands that have staged live social experiments around important issues like bullying can draw enormous exposure for the company and the issue at hand. More…
PRO Awards Finalists Announced|Marketing to Women Workshop June 19, NYC
Come join hundreds of the world's leading marketers at the industry's most commemorative affair, the 2018 PRO Awards gala. And not to be missed is the morning workshop: Marketing to Women in the #MeToo Era. More…
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| Job Opportunities |
Chief Content Officer
Kentucky Educational Television, Lexington, KY
Marketing Manager
Globalization Partners, MA
Part-Time Healthcare Customer Service Rep -- Jamaica-Queens
Telerent Leasing Corp., Jamaica
Payer Marketing Manager
Sage Therapeutics, Cambridge, Massachusetts
Principal Product Marketing Manager, XenApp
Citrix Systems, Fort Lauderdale, FL
Associate Athletic Director, Strategic Communicaitons
University of Arizona, Tucson, AZ
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