| Email Optimization | Forming a True Sales-Marketing Partnership |
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June 16, 2017 |
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2017 PRO Awards Winners Announced at Mastering Brand Activation
Take a tour through all of the 2017 PRO Awards winning campaigns through cases studies detailing the strategies, execution and sizzling results! More…
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For Lady Gaga? Yes, I'll Move on From Decaf
Starbucks and Lady Gaga have teamed up for a summer of new, pastel-hued beverages with the Cups of Kindness campaign. More…
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| Marketing in the Engagement Economy |
| How can marketing lead the way forward, fundamentally shifting the way the brand (and the organization) interacts with customers? Find out in this free webinar. |
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Get Your Real Estate Early or You’re Screwed: Advice from Cannes Veterans
There’s plenty of talk about how to maximize the time at Cannes. Here, seven veterans offer advice to newcomers. More…
Gap Celebrates Pride Month with T-Shirts, Donations
Gap, tapping into its long history of promoting equality, is celebrating Pride month with the United Nations Foundation and its Free & Equal program. More…
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11 Inventive Ways to Use Augmented Reality
The AR market is projected to reach $117.4 billion by 2022 and Forbes tapped its Agency Council for a lineup of creative ways to use it. More…
8 Dos and Don'ts for Keeping Up With SEO
SEO has gotten a makeover — those who once operated solely by trying to game the system can no longer compete. In order to be seen now, content has to be useful, shareable and easily accessible on every platform. More…
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Get Smart: Improving Marketing by Decreasing Friction
Join Aprimo and Chief Marketer, on demand, and discover real-world examples of how to eliminate marketing friction with barrier breaking smarter marketing.
PR Measurement Guide
Demonstrating the impact of your PR efforts is no simple task. Here is a roadmap for measuring your PR activities. Learn how to align PR objectives with business goals and prove your value within your organization.
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