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AI
8 Ways to Use AI in Marketing, According to Anthropic’s Austin Lau
Insights and best practices for marketing teams experimenting with Claude and other LLMs, according to Anthropic's growth marketer Austin Lau. READ FULL STORY

Campaigns
Claire’s Shifts Target Market to Tweens With ‘On-Trend, On-Time’ Products
Chief Brand Officer Michelle Goad shares how Claire’s is elevating its stores and shifting its brand perception through offering trendy products for tweens. READ FULL STORY

Branding/Marketing
Finch’s First Brand Campaign Celebrates the Weirder Side of Self-Care
On the self-care app Finch, users care for a personalized digital bird by completing small acts of self-care like drinking water, tidying up and performing breathing exercises. But one of the most popular pre-set goals on the app is something much more basic: literally survive the day. READ FULL STORY

Awards
2026 Chief Marketer Network IGNITE Awards
Chief Marketer announced the winners of its inaugural IGNITE Awards, a new program recognizing the most innovative, effective and forward-thinking marketing campaigns across the industry. The IGNITE Awards spotlight work across the full spectrum of modern marketing. READ FULL STORY

Sampling
Sampling Grows Retail Sales at Awake Chocolate
CEO and co-founder at caffeinated chocolate brand Awake shares how the brand changed marketing tactics once it focused growing sales in retail stores. READ FULL STORY

Get in Touch:

Contact Kaylee Hultgren for story ideas.
Contact Kelly Mahoney for advertising and lead gen opportunities.