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Chief Marketer This Week September 16, 2016
What you Need to Know about Pay Your Selfie?
For brands, Pay Your Selfie lets them monetize selfies in an everyday way. Here's what you need to know.  More…
 
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Arby’s “The Meat Mountain” Case Study
It began when Arby’s asked Aclone to help combat low awareness… To learn more download the full Arby’s case study!
Amex Ups Game at U.S. Open with Augmented Reality Experience
The American Express Pro Walk was an augmented reality experience of the journey a U.S. Open pro had as they walked from the locker room to center court. More…
 
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Sweeps Win Big in Digital
Five key ways marketers are leveraging digital tech for sweepstakes and contents.
Why the “Most Interesting Man in the World” was Sent to Mars
Dos Equis introduced a new, younger "Most Interesting Man in the World" who will be more adventurous to engage Millennials. More…


What Marketer Mocks Sept. 11?
If you mock the Sept. 11 terrorist attacks in a marketing spot, you’re going to get what you deserve. More…
 
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Reach Prospects All Year Long—Online and in Print
Contact Cynthia Foristel (203) 899-8482 to learn more.
5 Rules to Turn Customer Reviews into Your Greatest Asset
Here are five ways to boost your company’s customer experience, generate positive customer reviews, and limit the impact of your missteps. More…


What Agencies Can Learn from Recent “Big Pitches”
5 principles the new client-agency relationship will be built on including a la carte services, a business-like approach to fees and transparency into costs. More…

 
 
Job Opportunities

Global Product Marketing Director, Point of Care Ultrasound
General Electric, Wauwatosa

Global Product Marketing Manager
General Electric, Barrington

Sr Product Marketing Director
General Electric, Any location in Colorado would

Sr Marketing Manager - Product Marketing
General Electric, Redmond

Area Operations Supervisor
Telerent Leasing Corp., New York

Unit Marketing Coordinator
Sodexo USA, Philadelphia, PA
 
Related Content

The Location of Loyalty
If you can understand your customer and connect with them, you have the opportunity to offer them a meaningful, personalized experience. In doing so, you can maximize their potential as a customer.

The New Frontier for Personalized Customer Experience
Today’s customers are well-informed and empowered by information. They use other people and online experts as information sources and interact with companies by multiple methods. To tap into the source to analyze the best possible customer experience, download this paper to learn how to create personalized, relevant experiences for individual customers with a focus on driving new revenue.
 
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