Frank’s RedHot Lovers Unite: 2015 Best Influencer PRO Award

by Patty Odell

Campaign: Frank’s RedHot Lovers Unite

Client: Frank’s RedHot

Agency: MSLGroup

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Chief Marketer Videos

by Patty Odell

Damon Swenson, Brand Activation Manager at Dr Pepper, on crafting a retail program using custom labels tied to Millennials’ passion points and lifestyle interests like fashion, music and pop-culture. He presented his case study at Marketing to Millennials 2017.

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CHIEF MARKETER 200