
Atlanta Falcons Transforms Fan Experiences: Webinar
The Atlanta Falcons partnered with IBM to transform customers’ experiences by mapping out the early stages of fans’ engagement pre-kickoff and nurturing those customers at the game.
The Atlanta Falcons partnered with IBM to transform customers’ experiences by mapping out the early stages of fans’ engagement pre-kickoff and nurturing those customers at the game.
Sure, everyone talks about a 360-degree customer view. But rather than going in circles, maybe you should think about a spiral instead.
Brands like Starwood, MGM Grand, National Australia Bank and Time Warner Cable are increasingly focusing on customer experience to gauge success.
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