Topic | Best Practices

video red barn

Branded Video on a Shoestring Budget: 3 Tips

|  by Keith Richey

With modern digital platforms, SMBs can use video to increase sales and brand awareness. But how do you accomplish this without breaking the bank?

megaphone marketing

4 Top Trends: Marketing Leaders Sound Off

|  by Margo Kashuba

Marketing leaders from brands like HubSpot, Engagio, Naspers, OWOX BI and more share their opinions on top trends you need to watch.

technology and moblle ad fraud

How to Identify Mobile Ad Fraud

|  by Sven Lubek

There are many forms of mobile ad fraud, ranging from click spam, SDK spoofing and false impressions. The effects can be devastating.

Chief Marketer Videos

by Chief Marketer Staff

“Trapped in Advertising” sounds like a hashtag you might use after a bad day at work, but for Pringles and Adult Swim, it was a year-long, pop culture-forward campaign aimed at ad-averse 18- to 35-year-old “Rick and Morty” fans. The goal was to sustain engagement and become part of the cultural conversation in order to…

	
        

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CHIEF MARKETER 200

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