Special Report: Best of Holiday Marketing
Learn which holiday campaigns from Ritz, Cricket, Nestle and more have ideas you can steal for 2014.
Special Reports
The Marketing Arm Is Chief Marketer 2012 PROMO 100 Agency of the Year
The Marketing Arm, ranked No. 17 on the 2012 PROMO 100 with $115.8 million in U.S. net revenue for 2011, has been named the Chief Marketer 2012 PROMO 100 Agency of the Year.
Influencer Marketing Strategy
Forty-nine percent of consumers rely on influencer recommendations when making purchase decisions. Influencer marketing is the way of the future, and businesses should be taking this opportunity to reach their audience and gain credibility. The Key Elements of an Influencer Marketing Strategy examines how influencer marketing works and how to build a successful influencer marketing strategy.
Chief Marketer’s PROMO 100 ranking of top U.S. Promotion Agencies
Download your FREE copy of Chief Marketer
Incentives: Tips and Tricks for Creating Customer Loyalty
Download the latest Social Media tip sheet from Chief Marketer
Basketball Marketing Madness: How Brands Capitalize On Sports Fans [Infographic]
When we think of March Madness®, our minds go to buzzer-beating shots and unbelievable wins. But how did the NCAA® Division I Men’s Basketball Tournament become such a strong marketing opportunity for businesses each spring? You can advance your career with UWA’s online bachelor’s in integrated marketing communications or online MBA with marketing emphasis.
