Search Results for: research

Conrad Direct Inc. has been appointed to manage a list of 53,059 donors
to the Patrick Henry Center for Individual Liberty from the last 24
months. This organization’s stated mission is to promote free speech and
ethnics in the federal government.

A consumer privacy watchdog has officially requested that the Federal Trade Commission investigate Google’s planned acquisition of online ad firm DoubleClick and either impose protections on the collection and use of consumer data or block the sale.

Noza Inc. has introduced 10 lists of donors to charitable organizations.
The Noza High Gift Donor master file offers 1 million names; all other
files offer more than 2.2 million.

Experian Group Ltd., the credit bureau and database marketing services firm, will acquire Web research agency Hitwise for $240 million.

Brand equity is a top component of a company’s overall success, according to a new report.

According to recent data released by French research firm XiTi, 24.1% of Web users in Europe browsed on a Firefox browser during the week ending March 11, 2007. This is a large jump from the week ending April 14, 2006, when…

As expected, Microsoft wasted little time voicing its opinion of Google’s latest monster $3.1 billion acquisition of advertising network DoubleClick. However, they are not alone.

New York, NY, April 12, 2006 – The Direct Marketing Educational Foundation (DMEF) has announced the recipients of its Rising Stars Award, which honors direct marketing professionals who demonstrate superior leadership abilities.

Procter & Gamble is giving away 1 million pounds of food to bring pet owners back to its Iams brand after a widespread pet-food recall that included some Iams products.

JupiterResearch analyst David Daniels is spearheading an industry-wide effort to standardize e-mail metrics, starting with defining terms around delivery.

So far, just about everybody who’s anybody vendor- and trade-group-wise seems to have signed on.