Search Results for: research
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Digital
WeTrust Shopping Search Engine Launched
London-based WeTrust Internet Research Group has launched WeTrust.org, a search engine directory for consumers to locate e-commerce Web sites offering specific products and product categories.
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Boomers Look to Word of Mouth for Vacation Tips: Report
Baby boomers planning vacation travel rely heavily on word of mouth and show little brand loyalty, according to a new study from Focalyst, a joint venture of AARP Service and the Kantar Group research firm.
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Agencies
The Loyalty Ecosystem
In nature, ecosystems are dynamic. The denizens of an ecosystem don’t simply live peaceably side by side; they exist in symbiotic harmony. They benefit, interact with and feed each other. And to survive, ecosystems adapt to change. Because of these characteristics, an ecosystem is the perfect metaphor for a customer loyalty strategy.
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WeTrust Shopping Search Engine Launched
London-based WeTrust Internet Research Group has launched WeTrust.org, a search engine directory for consumers to locate e-commerce Web sites offering specific products and product categories.
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Digital
Religious Jewelry Puts Faith in Pay-per-click
After selling various types of jewelry through sites like Amazon and Shop.com, Troy Lemaire decided to start his own Web site, putting faith into a very specific niche—religious jewelry.
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Datran Media’s StormPost Selected by Microsoft for Worldwide Email Delivery
Datran Media, who recently launched EO.com, the first exchange online for cost-per-acquisition media, announced that Microsoft has selected its StormPost solution to deliver email newsletters and marketing communications worldwide.
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Cell Phone-Only Homes Overtake Landline-Only Homes
For the first time ever, cell phone-only households are more popular than landline-only households, according to the most recent Mediamark Research report titled “The Birth of a Cellular Nation.”
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Listline e-Newsletter 09/19/07
Direct Media Inc. has been chosen to manage two master files and six
individual magazine lists for Hoffman Media. The master file names
566,052 subscribers. -
Email
Goodmail Loses Another Top Executive
Less than two months after being named co-CEO of Goodmail Systems, John Ouren has left the company to take a VP-level position at online market research technology provider MarketTools, this newsletter has learned.
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Agencies
XM Radio Takes a Wild Online Ride
Satellite radio provider XM Radio has just launched its largest consumer campaign to date, an integrated sweepstakes and interactive campaign targeting online car researchers in the hope of convincing them to make satellite radio another factor in their purchase decision.
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