Search Results for: coupons
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Nexcare Consumer Acquisition & Trial Generation: 2010 IMA winner
2010 IMA Award Winner, Internet-based Loyalty Marketing | This campaign was all about bringing in customers for a new Cold Sore Treatment from Nexcare, a 3M consumer brand that also markets adhesive bandages
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Coupons.com Launches Social-Net Coupons with Redemption Controls
Coupons can get found on the Web in a number of ways. For example, Google lists about 86 million search results for the term, and Bing 60 million
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Grocery Shoppers are Influenced by Online Ads
Grocery shoppers are heavily influenced by online ads, regardless of whether they shop for their goods online or offline, according to Burst Media.
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Location-Based Ads, Please
According to a recent survey conducted by the Mobile Marketing Association (MMA) and Luth Research, consumers respond much better to location-based ads than to SMS and mobile Web ads.
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People In The News: Telematch, Mocapay, JWT
Telematch, Mocapay and JWT have made changes to their management.
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Why You Should Start Using E-Mail and Opt-In Text Files
The concept of multichannel marketing to sell their products and services is old hat to direct marketers. It’s a little puzzling then, that many DMers still rely on a single approach to list marketing.
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Week in Review
Week in Review. Headlines for the week. Get Daily headlines from our facebook fan page (digital moses)
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Agencies
A&P Offers Loyalty Members Green Totes for Paperless Coupon Use
In time for Earth Day, grocery retailer the Great Atlantic & Pacific Tea Company is teaming up with online coupon provider Zavers
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Agencies
Coupons Use Soared in ’09 at All Stores: Nielsen
After several years of flat growth from 2006 through 2008, coupon redemption in the U.S. grew by 27% last year, according to new research from The Nielsen Company
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Nivea Focuses on “Touchable” Moments
Skin and beauty care brand Nivea last week signed a deal to become the title sponsor of the AVP Pro Beach Volleyball Tour