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Food marketers are grooving on tubes. ConAgra Foods, Kraft Foods, Mott’s, Inc. and other CPGs are serving up snacks in a tube, from pudding and gelatin

Did you ever wonder why the milk is always at the back of the grocery store? It’s the science of retailing in action and built from analyses of carefully

Calyx & Corolla ALC New York has been named manager of the Calyx & Corolla buyers file. Included are the names of 104,459 12-month purchasers, who spent

Florida’s attorney general has begun an investigation into Eli Lilly & Co., Indianapolis, as a sampling scandal continues to unfold in Florida, where

The online coupon company CoolSavings is mailing for the first time with a 100,000 drop. The co-op direct mail piece, “Young Families” is targeted to

Catalina Marketing Corp. had first-quarter revenue of $109.1 million, up from $94.4 million in first quarter 2001. Its net income rose from $9.4 million

Consumers in Washington D.C. attempting to redeem coupons received via e-mail for a free 12-ounce Cr

A Florida woman sued Prozac maker Eli Lilly & Co. last week after getting a sample of Prozac in the mail. The suit charges Indianapolis-based Lilly, the

Proctor & Gamble’s Pringles brand signed a multi-year, multi-million dollar marketing alliance with G4, the new all-videogame cable network from Philadelphia-based

The Florida Attorney General’s office has begun an investigation into whether Eli Lilly & Co. violated state laws after it mailed unsolicited free samples