Search Results for: content marketing
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U.S. Households Viewing Broadband Video Doubles: Survey
Online video viewership is booming, with the number of U.S. households watching broadband video doubling over the past year
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Agencies
NBA Expands Marketing Partnerships for European Tour
The NBA Europe Live 2008 tour has an aggressive game plan with an expanded roster of 27 marketing and promotional partners, including more European partners
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Listline e-Newsletter 10/02
Worldata now manages consumer and business postal and e-mail master files for Ziff Davis Media
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Check Out the New Chief Marketer Network
Starting next week, everything changes
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Online Video Viewership Grows as CPM Rates Could Decline
ABI Research, a market research firm, recently noted that the number of people watching online video by way of a Web browser nearly doubled from last year’s figure.
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2008 Pro Awards Finalists
This year’s finalists are an elite collection of agencies doing some of the best work in promotional marketing. Campaign descriptions can be viewed at
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Your Inbox is Full
Marketers really like e-mail. About 840 billion messages will hit inboxes by 2013, compared to 418 billion this year. The boom can be attributed to e-mail’s
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Playing the Game
Spending on games and contests may be flat, but consumers don’t seem to notice. They are too busy posting photos, developing videos and singing jingles.
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Compassion Fatigue
Online or in-store, any day in October you’ll see pink lids, pink logos and pink symbols, all supporting the worthy breast cancer cause. This celebration