Search Results for: content marketing

Levi’s Mirror, Mirror college tour for Curve ID jeans is offering $10,000 donations to rival schools with the most tour participation.

Planning a promotion or marketing campaign where content plays a role? The following will help keep you on course and hopefully provide some food for thought:

How can you make the most of LinkedIn to build your business’s social profile

Headlines from the industry. To receive daily updates please visit the Digital Moses fan page

The 2011 PRO Award judges were impressed enough with Kraft Foods’ “Huddle to Fight Hunger” promotion that won in two categories: Best Cause-Based Promotion and Best Multidiscipline Campaign.

Tony’s Pizza is offering on-pack access codes for 5-day rental of a virtual race car in EA’s Need for Speed World MMO racing game.

Chrysler and its Dodge brand had people running around the country looking for three hidden Dodge Journey vehicles in a promotion called, “Search Engine for the Real World.”

Headlines from the industry. To receive daily updates please visit the Digital Moses fan page

To reach Latinos with health-education messages, social marketers first must understand how culture shapes beliefs and behaviors. Culture is at the heart of successful Latino-targeted health-communications campaigns. Here are five tips to communicating health messages to Latinos:

Millennial Media’s Mobile Mix report for August offers some insights into the top mobile device manufacturers, share of mobile ad impressions by device operating system (OS) and mobile developer trends, among other things.