Search Results For: influencers
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Acquisition
How to Use Influencers to Improve Eroding Brand Trust
Consumer trust in brand advertising continues to wane. Learn how to effectively work with influencers in this skeptical culture.
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Social
How to Spot Fake Influencers with Instagram Audit InstaCheck
The piece covers actionable ways to spot fake influencers on Instagram with the special tool InstaCheck and reveals some hacks businesses can use to detect inauthentic opinion leaders.
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Social
How to Spot Fake Influencers with Instagram Audit InstaCheck
The piece covers actionable ways to spot fake influencers on Instagram with the special tool InstaCheck and reveals some hacks businesses can use to detect inauthentic opinion leaders.
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Demand Gen
HBO Max Delivers Premium Unboxing Experience to Influencers and Superfans for ‘The Nevers’
The key strategies HBO employed to create an escape room-inspired, at-home experience that more than delivered on the wow factor.
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Webinar: Working With Influencers in the COVID Era
Join the Chief Marketer editors and an expert panel on September 15th to learn about influencer marketing in the COVID-19 era.
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Working With Influencers In The Covid Era: New Rules, New Ways of Engagement
ON DEMAND WEBINAR – Join Chief Marketer editors and an expert panel to hear lessons learned from brands that have effectively pivoted into influencer marketing and leveraged successful partnerships in this unprecedented time.
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Acquisition
Create Compelling + Engaging Content with Influencers
As businesses are increasing their influencer marketing budgets, it’s vital to ensure they’re
getting the quality product and, ultimately, ROI they expect. Here’s what you need to know. -
Demand Gen
HBO Enlists 100 Influencers in Social VR Experience for ‘Lovecraft Country’ Series
HBO invited 100 influencers to participate in a three-part social VR experience inspired by the series “Lovecraft Country” and powered by social VR platform VR chat.
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Social
DiGiorno Taps TikTok Influencers to Create Music Soundtracks About its Pizza
How DiGiorno experienced an increase in brand awareness, favorability and sales through TikTok marketing.
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Acquisition
Pit Stop: CMO Pain Points, Influencers & the Always-On Shopper
Take a breather and dive into this robust series of interactive special reports around B2C
marketing replete with video, links to relevant content and illustrative imagery.