Direct News Line
Photo Database Threatens DM Fallout MARKETING ACCESS to motor vehicle data has been called into question once again following the disclosure that Nashua,
Photo Database Threatens DM Fallout MARKETING ACCESS to motor vehicle data has been called into question once again following the disclosure that Nashua,
AMERICAN CONSUMERS CAN hold all a direct marketer could want to know about them in the palms of their hands. All it would take is the acceptance of smart
BookScan, a New York publishing information services provider, has joined with book wholesaler Ingram Book Co. to offer exclusive online point-of-sale
THE BRITISH TOURIST Authority has begun a campaign in the United States-to a very targeted audience.It mailed 75,000 brochures to gay and lesbian households
Legislation seeking to tighten personal medical information privacy was introduced Wednesday in the Senate. Meanwhile, the Health Care Financing Administration
A smaller number of players are competing for a larger amount of revenues in the call center outsourcing market, according to a new study by market researcher
Microsoft Corp., MasterCard International Inc. and Clarus Corp. have launched an integrated Internet-based corporate purchasing mechanism..For this project,
Jay Frank, senior VP of Chicago-based PerformanceData, will retire March 31, after 26 years of service. He will be replaced by Jan Davis, PerformanceData's
The Postal Rate Commission has unanimously ordered the U.S. Postal Service to turn over by Friday afternoon most of the so-called "highly sensitive commercial"
For the second time in a month the U.S. Postal Service told the Postal Rate Commission that it wants certain "highly sensitive commercial" information