Johanna is an established business strategist and an accomplished leader for both start-ups and global corporations. Over the past two decades, she has worked at PricewaterhouseCoopers and JPMorgan Chase, and with over a dozen client organizations, including Delta Air Lines, Industrial Bank of Japan, Philips, and Bank of America. Her career has led her to live and work in Canada, China, Indonesia, France, The Netherlands, Mexico and across the USA.

Prior to Gender Fair, Johanna launched The Women’s Debate ( to encourage presidential candidates to focus on issues that specifically pertain to women during the 2016 presidential debates.  In 2013, she helped launch Signature Leaders (, a leadership development program for female executives of global corporations to increase female representation in the C-Suite.

Johanna also co-founded GiveBack, an innovative platform that makes it easy for companies to build authentic and impactful cause marketing, workplace giving and other social responsibility initiatives. GiveBack was launched on the Oprah Winfrey Show during her final season in 2011.

Johanna is originally from the Netherlands and educated in Canada where she earned an undergraduate degree in Sociology and a Masters degree in Business Administration. She resides in Westchester, NY, where she runs the Women Entrepreneurs Network (250+ members) and serves on several boards, including the CEO Forum.