AI
Beyond the Chatbot: AI Agents, Virtual Humans and Conversational AI
The next phase of consumer interaction with AI technology will move far beyond chatbots, according to a panel of AI experts speaking at CES. AI agents will dominate brand engagements, customer service interactions and avatar-led gaming experiences. READ FULL STORY

AI
6 CMOs Dish on AI, Content Creation and Brand Building
C Space at CES is a series of panel discussions featuring marketing, advertising and media executives tackling topics like AI, data, personalization, content creation and creator-led marketing. Following are insights and strategies shared by six brand-side CMOs during the first official day of CES. READ FULL STORY

CES 2025
Why Communicators Should Pay Attention to AI and Creative Rights Litigation
At CES 2025, the panel "AI and the Crisis of Creative Rights: Deepfakes, Ethics, and the Law" tackled the intersection of AI tech, intellectual property and ethics—which the PR industry and communicators, particularly those working with content and content creators, should pay close attention to. READ FULL STORY

CES 2025
For The Ad Tech Industry, CES’s Real Draw Is The ‘Show Within The Show’
The Consumer Electronics Show may be “the event that folks love to hate,” as IAB CEO David Cohen put it to AdExchanger–but it’s still the place to be at the start of every new year. READ FULL STORY

Tech & AI
Most-Read Marketers on Fire Profiles of 2024
To mark the end of 2024, we've compiled the most-read Marketers on Fire profiles of the year. Enjoy deep dives into marketing strategy, solutions to industry challenges and standout campaigns from Morgan Stanley, ADT, Denon, Blue Cross Blue Shield and Hinge. READ FULL STORY

Get in Touch:

Contact Kaylee Hultgren for story ideas.
Contact Dara Brooks for advertising and lead gen opportunities.