Has Anyone Seen Our Waiter?
What are the hot jobs today? According to the Bureau of Labor Statistics, nearly half of total employment growth last year occurred in high-paying managerial
What are the hot jobs today? According to the Bureau of Labor Statistics, nearly half of total employment growth last year occurred in high-paying managerial
Want to add a little zip to home offices or a little zest to corporate cubicles? Premium marketers can now give their customers The Computer Mouse, a
If you see one movie this year, see Star Wars. But if you see two, see Austin Powers: The Spy Who Shagged Me." With those lines, voiced in a teaser TV
For many marketers, the Internet represents the promotional equivalent of the Holy Grail. The medium offers speed, cost-effectiveness, targetability,
While cereal promos center on that valuable piece of real estate known as the box, Kellogg is venturing farther afield for its snack foods.In March, the
In-store sampling time and again proves to be an effective marketing tactic for new products, product relaunches, or brand re-enforcement. The impact
Marketers of almost every ilk are promoting their products and services to the 32 million-strong Hispanic-American population which spent an estimated
James Bond always draws a crowd. Nineteen films into the series and counting, MGM never seems to have a problem attracting blue-chip marketing partners
Cyrk, Inc., Gloucester, MA, invested in a quartet of Internet companies: Scour.net, a search-technology developer; CheckOut.com Entertainment Network,
It's spreading. A marketing medium used for years almost exclusively in grocery stores, in-store services are finding their way into other retail categories.