Three Tips for Social Media Marketers Managing a Boost in Holiday Traffic
Three ways brands can capitalize on--and prepare for--an increase in social media traffic during the holidays.
Channel
2022 PRO Awards Winners Revealed – Announced at Nov. 15 Event
The editorial team at Chief Marketer team has announced the 2022 PRO Awards winners, revealed on Zoom Nov. 15. Congratulations to all!
Paid Search to Drive Ecommerce: Five Considerations For Marketers
Five questions to consider when investing in paid search.
Building a Social Commerce Strategy Based on Fostering Customer Trust
Key considerations for developing a social commerce strategy.
How Fintech Company Kasasa Tapped Influencer Marketing and the ‘Shop Local’ Trend
How one brand is applying the “going local” concept to finance institutions—and the challenges that entails.
Event Marketer Releases 2022 IT List Event Agency Roundup
A list of the 100 most buzz-worthy event marketing companies in the experiential marketing industry.
TikTok’s Q2 Ad Spend Increases While Facebook and Instagram Slows
A recent study suggests that ad spend on TikTok is surpassing Meta and Instagram.
A Roadmap for Amazon Marketing Investment
How brands can market on Amazon during the beginning, middle and developed business stages.
Tips for Formulating Social Media Marketing KPIs
Pitfalls and insights on establishing social media KPIs.
How FreshDirect Used Real-Time Weather Data to Inform a DOOH Campaign
How FreshDirect is leveraging real-time weather data to inform ad creative for a new digital-out-of-home (DOOH) campaign.
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