Facebook’s Mark Zuckerberg Apologizes for “Exploiting” Disaster in Puerto Rico
Facebook used the devastation of Puerto Rico by hurricane Maria on Sept. 18 to advertise the company’s new virtual reality platform.
Facebook used the devastation of Puerto Rico by hurricane Maria on Sept. 18 to advertise the company’s new virtual reality platform.
At a time when retailers are closing stores and laying off employees, brands like Kate Spade New York look to tech to create one-of-a-kind experiences.
Toys r Us recently filed bankruptcy amid crushing competition and is fighting to keep customers coming to its stores with a pitch for "free play."
Adrian Parker, VP marketing, Patrón Spirits, on how digital and technology have changed the consumer—and marketer—experience.
Gatorade agreed to pay $300,000 to settle a complaint that it made misleading statements about water in a videogame it developed for teens and young adults.
Courtyard by Marriott's popular Super Bowl Sleepover Contest is back with a fully customized 4D experience debuting Sept. 28 in NYC.
In case you missed them, here are the top 10 most widely read B2C August articles from ChiefMarketer.com.
YouTube has been releasing updates over the last few months and this week it shared a number of changes important to marketers.
As the official delivery partner for Taylor Swift’s new album “Reputation,” UPS has activated a consumer experience to engage the legions of Swifties.
At the Hershey Innovation Center, work is underway to combat lost impulse sales as consumers move to self-checkout.
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