Amazon Assistant and the Value of Ecommerce Data
A Prime Day promotion offered a $10 credit for installing Amazon Assistant. What does the trend of consumers selling access to data mean for marketers?
A Prime Day promotion offered a $10 credit for installing Amazon Assistant. What does the trend of consumers selling access to data mean for marketers?
Marketing in a GDPR-compliant world quickly becomes a choice between performance or scale. Or does it?
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For marketers, voice search presents a massive opportunity to make customer connections less vulnerable than those based on features, price or even brand.
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To really improve your customer experience, don't focus internally. Instead, re-wire your efforts to see things from the customer's point of view.
The recent NBA championship of the Toronto Raptors was a triumph of emotional intelligence and data. Here are the takeaways for marketers.
Consumers are using digital channels more than ever, but they haven’t hung up the telephone completely just yet.
One year into a new SEO strategy, TripAdvisor's SmarterTravel is seeing traffic increases of up to 70 percent for some brands.
Keeping on top of pop culture trends and online metrics are a crucial part of TeePublic’s strategy to connect with consumers’ geek needs.
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