Think you have the next best invention? The History Channel and Invent Now, Inc., a subsidiary of the National Inventors Hall of Fame, have teamed up in search of the next great invention idea as part of the Modern Marvels Invent Now Challenge.
Samsung Electronics America is breaking an ad campaign and Super Bowl promotion to kick off its multimillion-dollar deal as the Official HDTV of the NFL for the 2005 and 2006 seasons.
Kimberly-Clark boosted Cottonelle toilet tissue's market share 1.6 percentage points with a family-friendly song contest.
Insurance is a serious matter, but eHealthInsurance is putting a new spin on the subject using humor, an animated series and an online promotion to drive consumer awareness. In it's newest campaign, Am I Covered?, eHealthInsurance showcases a series of ...
The sky's the limit with Thrifty Car Rental's latest sweepstakes, which is awarding daily prizes of 75,000 Delta SkyMiles. Consumers 21 and older can enter the sweepstakes online at Thrifty.com. Each day, Thrifty will select a random winner, who will ...
Jeff Schmale won a Cadillac in five seconds. It took Kristina Robbins-Higgins three weeks and 3,000 miles to win an Audi A3. Both won a moment in the
Visa USA today breaks its holiday sweepstakes with its biggest-ever prize pool for a fourth-quarter promo. The Visa $1.5 Million Holiday Giveaway dangles a grand-prize of $250,000 and, for the first time, 50,000 prizes of $25 each. Cardholders are ...
Sony Pictures Consumer Products is backing the upcoming release of Zathura: A Space Adventure with a team of licensees and an online sweepstakes with Discovery Channel Stores for a chance to win a grand-prize trip to space camp. Licensees are already in ...
4Kids Entertainment has joined forces with PEZ Candy, Inc. for a multi-month promotion featuring the Teenage Mutant Ninja Turtles, in which consumers can enter a sweepstakes to win tickets to a U.S. Hot Road Monster Jam event. Consumers enter ...
Dick's Sporting Goods is taking its upcoming task on The Apprentice to a store near you. The retailer will leverage its brand integration deal on tonight's episode with a three-day, in-store event modeled after the Apprentice task. During the show, ...
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