Channel | Social

ABC is hitting the road Monday with a tour and dancing contest to promote the second season of its hit show Dancing with the Stars.

Strawberry Shortcake has struck a deal to help sell strawberries to kids.

As the sun dips on April 5, tens of thousands of young men will settle in sports bars and living rooms to watch on pay-per-view an Ultimate Fighting Championship

If you missed some stunt that a marketer pulled on the street today, don't worry. Chances are it'll end up on TV-and not necessarily on the evening news.

It's every marketer's worst nightmare: a promotion gone terribly wrong. Time Warner's Turner Broadcasting System learned some hard lessons about post-Sept.

The head of the Cartoon Network resigned Friday after a marketing stunt last month that caused a terrorism scare in Boston.

Warner Bros. Consumer Products is taking its popular Speedy Gonzales character on tour with a new sport—skateboarding.

Visa USA has signed a marketing deal to give special perks to Visa Signature cardholders at 150 wineries in Sonoma Valley.

Just in time for Valentine's Day, XM Satellite Radio is offering some sweet incentives to boost sales.

Ford is pitching its pickup trucks at a popular Spring Break locale next month.